Experience
Freelance • Remote
Independent Product Design Consultant
September 2020 - Present
- • Collaborated with over 5 different clients over a span of 5 years to enhance their digital presence, resulting in a collective increase of 50% in online sales and engagement metrics.
- • Developed innovative user interface designs for various clients, leading to a 30% decrease in bounce rates and a 20% increase in average session duration.
- • Implemented user experience testing on multiple client websites, resulting in an average conversion rate improvement of 15% across all platforms.
- • Created and designed innovative software designs for clients across a broad range of industries, from entertainment to AI.
- • Directed creative concepts and adhered to project guidelines to execute campaigns according to business needs.
- • Collaborated with the creative team to ensure designs and deliverables were completed efficiently and on-time.
Ezugi • Bucharest, Romania
UI/UX Designer
May 2018 - September 2020
- • Led the migration of Ezugi's platform from Flash to HTML5 by overseeing the design process of their new visual language, resulting in a 200% increase in revenue.
- • Collaborated with the Head of Games and development team to design, develop, and launch over ten games within a two-year period, leading to a 40% growth in player retention.
- • Utilized a user-centered design approach to create all project assets and specifications, identifying design issues and implementing innovative solutions that improved the overall user experience.
- • Helped with the transition from a Sketch + Zapier flow to Figma.
OkapiStudio • Bucharest, Romania
UI/UX/Web Designer
May 2016 - April 2018
- • Utilized advanced design software to create visually appealing presentations and ads for clients, leading to a 30% increase in client satisfaction ratings.
- • Created rapid prototypes to validate design concepts with stakeholders, identified and troubleshot UX problems, and adhered to style standards on fonts, colors, and images.
- • Established benchmarks, identified potential areas of improvement and stayed abreast of UX trends on the project.
FRIENDS \ TBWA • Bucharest, Romania
Digital Designer Intern
February 2015 - April 2016
- • Illustrated design ideas, designed graphic user interface elements, developed mockups and prototypes and created original graphic designs for different digital products.
- • Provided support for platform content creation and management for different online platforms.
- • Identified, troubleshot and fixed bugs on different web applications in production for clients.
Volunteer
Nomads Skillshare! • Bali, Indonesia
Head of Product
December 2020 - May 2023
//JÖKULÁ • Remote
Web Designer
March 2016 - March 2018
- • Executed visual designs on 10+ projects from conception to completion; working mostly on landing pages and e-commerce sites
- • Built easy-to-use and performant websites for clients and participated in the full development lifecycle of projects
- • Promoted existing design guidelines, established standards and evangelised best practices on projects
Web Developer
April 2015 - March 2016
- • Created HTML5 & Wordpress presentation websites, based on my own concepts & designs
Education
AP Degree in Multimedia Design
IBA Erhvervsakademi Kolding, Denmark
2013 - 2015
- • Whilst studying in Denmark, I’ve teamed up with a group of passionate entrepreneurs and worked at no less than 8 start-up projects as a Web Designer.
- • I’ve also participated in the GoBuddy Entrepreneurial Weekend and was awarded the Most Innovative Idea Award (Autumn 2014).
Architecture and Design
Ploiesti Art High School, Romania
2009 - 2013
- • I’ve discovered my passion for design and digital creation in high school.
- • During that period, I have studied design, architecture and the history of art for 4 years.
